Understanding Exact Match, Contains, and Starts With in Company Search
Updated on 31 March 2026
< 1 min read
When searching for a company by name, the match type you choose affects how broad or narrow the results may be.
How each option works #
- Exact Match looks for the company name exactly as entered and is usually the most precise.
- Contains looks for records where the phrase appears anywhere within the company name.
- Starts With looks for records where the company name begins with the phrase entered.
Tip: Use the narrowest option that still matches the quality of information you have. This helps reduce unnecessary result clutter.
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